Principles of Advertising

Permission Required:
No
Distribution:
Marketing Applications
Credits:
3.00 Credits
Lecture:
3.00 Hours

Course Description:

This course presents a study of advertising principles and practical applications of advertising in the media. Areas covered include the history of advertising, designing and developing advertisements, media selection, sales promotion, and strategies.

PHSC Course Schedule: Principles of Advertising

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Spring 2021
Section Availability Dates Days Meeting Time Campus Delivery Bldg/Room Instructor Credit Hours Clock Hours Fees Comments
4496 Open 01/11/2021-05/03/2021 Online
Online
Vincent Daviero 3.00 45.00
This class is available through canvas any time through the semester offering a high level of flexibility, no set meeting schedule. A webcam and microphone may be needed for this class.