Principles of Advertising

Permission Required:
No
Distribution:
Marketing Applications
Credits:
3.00 Credits
Lecture:
3.00 Hours

Course Description:

This course presents a study of advertising principles and practical applications of advertising in the media. Areas covered include the history of advertising, designing and developing advertisements, media selection, sales promotion, and strategies.

PHSC Course Schedule: Principles of Advertising

Displaying 1 - 2 of 2
Spring 2023
Section Availability Dates Days Meeting Time Location Delivery Bldg/Room Instructor Credit Hours Clock Hours Fees Comments
4706 Open 01/09/2023-03/03/2023 Online
Online
Jim Myers 3.00 45.00
Summer 2023
Section Availability Dates Days Meeting Time Location Delivery Bldg/Room Instructor Credit Hours Clock Hours Fees Comments
4561 Open 05/08/2023-07/13/2023 Online
Online
Vince Daviero 3.00 45.00
Traditional online format. In this modality, the course is available through canvas any time throughout the semester offering a high level of flexibility and with no set meeting schedule. Students may need a webcam and microphone for this class.